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The digital age requires businesses to be adapted for new technologies. The number of companies that develop their own apps is fast-increasing. It is a visible manifestation of the digital transformation era, and it helps modern businesses grow.

Mobile applications outpace website in many areas, such as notifications, personalization, speed, and performance. That is why many entrepreneurs start realizing the urgent need for a mobile app for their business.

The first step to successful mobile app development is making the right choice for platforms and technologies for your project. You can choose between Android and iOS app development, web apps, hybrid apps, and Native apps. Each type has its pros and cons you should know before starting to work with a mobile app development company.

Here we will consider what is a native app and why it may appear to be the best option for different types of businesses.