The whole world can be hidden and encoded in the smallest detail. We should pay special attention to details since they often influence the way we feel life. The same we can say about in-app micro-interactions. These are details that can make or break your mobile app user experience design. It depends only on the…
Today we’d like to lift the veil on the explainer video creation process. In close collaboration with the Swiss Fin Lab, our Fireart design team has created an animation video giving the viewer the lowdown on a solution of ZOA Personal Data Exchange in the engaging, easy-to-understand way. Background — About ZOA Personal Data Exchange ZOA gives individuals…
Contents Intro Process Animation Characters Non-obvious answers to non-obvious questions Intro So! You need an animated video for your business. But you might be confused about differences in prices, and “why does this simple character rotation take so long to make?” or “why can’t we just change the camera angle on this shot?”. Don’t worry,…
Motion graphics were born in the broadcast industry back in the 1950s. Nowadays, it has become an integral part of our interaction with all types of content. Mobile interactions are a small detail of the mobile user experience process. However, such a small detail can make a more tremendous difference to the overall user experience…
Micro-interactions, transitions, and in-app animations should do one great job, which is to explain the logic of an app to a user and improve the overall app usability. You might hear it many times: good design is obvious, but great design is transparent. This saying is surely one of the biggest truths of user experience…
Remember the time when hovering and clicking using the mouse were the most used triggers for interaction with a website or mobile app? Forget about those days. The game changed when Apple introduced the first fully touchscreen smartphone in 2007. Since that time gestures have become the new clicks, and they still are one of…
